Include some relevant information about funding, inspiration, investors or motivation for starting the venture. Keep the story short if it’s not particularly important. Spend 1-3 sentences describing how your business started, to give the reader some detail in context. Provide background to the origins of your business and give it more prominence. People will wonder what the company does if you don’t have a service or product, and they may just avoid reading it. And, right after that, list your company’s activities or products so that the reader understands exactly what your company does. Start with a name to orient the reader and highlight your company’s services. Start by mentioning your company name and the services you provide.
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